Actually, what I disagreed with was the idea that there isn't any cognitive dissonance. I am fine with what you said in the above comment though. Edit: For clarification, I'm talking about cognitive dissonance in the common emotional sense. I don't mean that I'll ever choose to play non-optimally in a competitive scenario, I mean that the clash between desire and objective will irritate me. I'll play to win, but I won't enjoy it as much as I could.